Ryan Holiday interviewed me for the New York Observer about the future of media, trolling, and honest journalism. You can read the full interview here.
The interview goings beyond the news and discusses first principles for your own life.
Peter Thiel lays out the applicable first principle in his must-read book Zero to One. “If you want to create and capture lasting value, don’t build an undifferentiated commodity business.”
You work in marketing and publishing. What do you tell writers? You tell them to find their own value proposition through differentiation. How do you stand out? Be different.
Most media is the same. If you read WaPo, then you don’t need to read the New York Times. If you read BuzzFeed, you don’t need to read Vox or Gawker or Vice. You’re going to be served up the same generic slop.
We also cover deep insights into mindset and forms of social control like shaming.
Social shaming has been used throughout human history because it works. It took me a long time to be able to laugh at the attacks, but I will be honest – It feels pretty crappy when what seems like the entire Internet is lying about you. Most people are vulnerable to these attacks, and it takes time to learn how to reframe them as a positive. (For every hater, there are 10 people paying attention who don’t comment, just as most of us never write positive letters when we receive a good customer experience. We as people tend to speak up mostly to complain.)
If you enjoy learning about the media, you’ll enjoy MAGA Mindset because it has an entire section on the future of media.