A lot of people ask me whether they should read Gorilla Mindset or Danger & Play: Mike Cernovich’s Guide to Life first. It’s a complicated question, so here’s the short answer:
- If you are over 18 and enjoy edgier content, read Danger & Play first.
- If you’re under 18 or want a more accessible, helpful version of me, then read Gorilla Mindset first.
- Every man, woman, and child can benefit from Gorilla Mindset. Danger & Play is for dominant adult men and the women who want to understand their mindset.
Gorilla Mindset is my general interest book.
Women read Gorilla Mindset. Aggressive alpha men read Gorilla Mindset. Teenagers read it. You could bring Gorilla Mindset to church. There’s zero politics in it. You wouldn’t know which political candidate I support.
Danger & Play is my edgier, aggressive book.
Long-time blog readers prefer Danger & Play to Gorilla Mindset. That doesn’t mean one book is better than the other. As Vox Day observed in his review of Danger & Play:
It’s not a book you would necessarily want to give to a young man under the age of 18. The saltiness and worldliness of the book is not inappropriate, nor is it particularly offensive by modern standards, but it does tend to preclude giving it to teenagers or putting it in your local school library. I didn’t hesitate to have my son read Gorilla Mindset, I would probably wait until he was 18 or 19 to have him read Danger & Play: Essays on Embracing Masculinity.
That’s a fair criticism, and indeed Danger & Play is a niche book. That’s why I don’t promote it much. I published Danger & Play due to reader demand. You wanted a collection of some of my best writing in an ebook form.
Gorilla Mindset is my magnum opus, and it’s unlikely I’ll outdo it for at least another five years.
(It’s the best mindset book ever written. It’s hard to top a personal best, although I WILL in the future.)
Gorilla Mindset has more reviews than New York Times best selling books
Gorilla Mindset outsold books in my category, and yet those other books made the best seller list. Most don’t know that the NYT best seller list is not a list of best-selling books. It’s a “curated” list.
Feminists editors select the books, and they excluded Gorilla Mindset.
Amy Cuddy’s book Presence is amazing, and I recommend it.
Yet facts are facts. According to Amazon sales rank, my book, which was released before hers, is selling more copies on Kindle. (This varies based by the hour, and sometimes she outsells me. However we are in the same league, and anyone who disagrees may monitor our respective sales ranks and reviews.)
Gorilla Mindset has almost 500 reviews in the main Amazon store, and hundreds more once you look at each country’s store.
Can women read Gorilla Mindset?
@Cernovich Would you recommend Gorilla Mindset to women?
— Jill Tremblay (@jilltremblay) September 1, 2016
Yes, at least 25% of Gorilla Mindset readers are women. I marketed Gorilla Mindset for men because we had been left out of the mindset market. Most mindset books are general interest basic bitch books. Boring.
My mindset when writing Gorilla Mindset was to step away from crap about, “Learn to love yourself.” No, learn to push yourself. Learn to take responsibility for your choices. Love is not the answer, taking control of your life is.
However read the reviews on Amazon for yourself.
Great read if you want to improve your mindset – coming from a woman (wife & mother)
I think it’s important to live life to the fullest and to your full potential – without taking any bull**** in the process. This is a great read and motivator to help achieve those principals. I am probably not Mike’s target demographic but I found this book quite helpful and entertaining. I am a wife and mother of two boys and I hope they will grow up with a gorilla mindset!
Who do I recommend @Cernovich’s “Gorilla Mindset” to? Men. Women. People raising sons. People raising daughters.
— Deplorable Defender (@MarkWBennett) October 22, 2015
You can also find many women praising Gorilla Mindset on social media.
I can't stop telling people to read Gorilla Mindset. It's really so worth the 4 or fewer hours of your life.
— Ally Taft (@AllyTaft) September 5, 2016
Women need to read Gorilla Mindset by @Cernovich
— Sheila Elayne (@SheilaRomano1) May 29, 2016
Is Gorilla Mindset suitable for all ages?
Gave my 16yo cousin Gorilla Mindset at Thxsgiving, our grandmother, a successful business women, started reading it and loves it @Cernovich
— The Deplorable CQW (@calebqwash) November 27, 2015
Is Gorilla Mindset available in audiobook.
Yes, it’s on Amazon and Audible.
The reviews on Audible are fantastic, with over 550 ratings.
Is Gorilla Mindset available at Barnes & Noble.
I’d have to take a massive pay cut to publish with Harper Collins or another traditional publishing house, which is the only way to get your books in Barnes & Noble.
B&N has created a new program where they will publish my hard backs directly. I’ll make that happen.
In the meantime, you can find my books on Amazon
“I’m not persuaded.”
Did you know it takes 50% of people who read an author over 2 years to buy a book?
Every day thousands of people find me. Take your time. Gorilla Mindset has already hit its tipping point, and no one should be “guilted” into buying my books!
- Go read my Archives.
Take your time. I’m not going anywhere.