Gorilla Mindset is no longer available for sale in the Apple bookstore, as SJWs within the company had it removed. Of course Apple will not admit it removed Gorilla Mindset because some mid-level flunkie hates me. Instead, Apple removed my book because my name is not formatted correctly.
You read that correctly. Apple told me they removed Gorilla Mindset from its bookstore, five months after they approved it for sale, because my name isn’t formatted properly.
This is the exact message I received from Apple:
-Author names must be submitted as intended to appear on iBooks and must be in a first name / last name format (i.e. John Doe and not Doe, John). Please ensure all authors are submitted correctly. See the iBooks Store Formatting Guidelines, section 2.2.
If you think I’m trolling for attention, you can find the official ticket # below.
Gorilla Mindset had been approved for sale by Apple several months ago.
I know, I know, I can hear the haters now.
“Mike, your book wasn’t censored! Your name was formatted incorrectly. That’s a huge deal, even though your book was approved several months ago.”
It took someone five months to figure out that my improperly formatted name was a HUGE deal and that Gorilla Mindset had to be removed Apple’s bookstore.
It’s just as legit as when my podcast was removed from iTunes for no reason at all.
After a huge outcry from readers that the highest-rated men’s interest podcast had been removed, Apple restored it with an apology.
Anyhow, Apple’s bookstore doesn’t move copies.
Fewer than 1% of book sales come from Apple.
Apple’s decision to censor me will sell more copies of Gorilla Mindset, and I’m grateful to them for censoring me.
It also shows our power and influence grow. There are people who hate me so much that they find ways to censor my books!
You can buy Gorilla Mindset on Amazon in paperback, Kindle, or audio.
Amazon put the paperback on sale for $11.99. If you buy the paperback version of Gorilla Mindset, you’re eligible under Amazon’s MatchBook program to buy the Kindle version for only $2.99.