The holiday season was among us when an unexpected email arrived. One year prior I had sent an email out to someone who had a cool website. I never heard back from him. People are busy. No big deal.
The email response read:
I am contacting you because I think you should take your blog to the next level and make it a pro blog and monetize it.
You’ve sent a lot of traffic my way, so I’ll be happy to help you figure the thing out and get it pro. First thing: your homepage needs a reduction. It’s too busy, I can’t figure out what is what.
(Thus began my correspondence with Victor Pride.)
Victor offered to help me just because he is a good person. I never asked for his help and he never asked me for anything in return.
He gave me so much help that I felt a little guilty. I offered to pay him. This offended Victor.
“I don’t trade my time for money.” – Victor Pride
In life you will attract the kind of person you are. If you want to attract a higher caliber of male friends or a higher caliber of female companions, become a better man.
One reason Victor helped me was because I helped him first. I linked to his site when I first found it. I did not tell him I linked to him or ask anything in return. It was not a “link exchange” or any other quid pro quo.
Throw out positive energy into the universe and it will be reflected back to you.
“For whatever a man sows, that shall he also reap.”
3.) Give actionable advice.
Victor gave me some actionable advice right away. His advice wasn’t couched in woo-woo Internet Marketing talk about “lead magnets.” It was basic, nuts-and-bolts advice that could be implemented immediately.
He gave me a checklist. Here is what Victor told me to do. Have you done all of these four things?
1) Remove the widgets you have on the home page. It’s super hard to read and navigate and you don’t have a link to your archives. People can only see your homepage and if someone is new to your site they aren’t going to know what is going on, and they’re going to leave.
2) Open an account with mailchimp or aweber and start collecting subscriber emails. You can use the Genesis eNews extended plugin to collect subscribers on your sidebar.
3) Add a home page, contact page (I use contact form 7 plugin), and an about page to your menu (you currently do not have a menu).
4) Delete this stuff in the footer (you can use a plugin called genesis simple edits): MAGAZINE THEME ON GENESIS FRAMEWORK – WORDPRESS – LOGIN).
That’s enough stuff for a day or two of work. If you have any questions about how to do this stuff just let me know.
By the way, I did everything on the checklist before asking him another question. Being a good leader means knowing when to be a good follower. Sometimes you need to shut the fuck up, get to work, and save your questions until the work is finished.
Victor was helping me long before he launched BADNET. With BADNET he does everything for you that he told me told me to do for myself.
In other words, Victor built a scaleable business based on the man-to-man advice he gave me.
5.) You don’t need to run a rat race to get rich.
Guys can hate on Victor all they want. I have seen his profit and loss statements. Victor does not release subpar products or run bundle or package deals to get quick money due to poor cash flow management.
When you release a great product at a generous price, you don’t need to market yourself. Your customers will market your products for you.
(There are a lot of sleaze balls in the Internet Marketing world. Victor Pride is one of the good guys.)