One field players should learn from is marketing. As a player, you should view yourself as a man who is marketing yourself to women. That is, you are presenting an image to a woman that makes her want to obtain you.
Any good marketer will tell you a few things. First, you cannot be all things to all people. If you open a company advertising your products to everyone, you will have few customers. Instead, you need to identify you target market. Create a niche.
Second, in some cases you need to narrowly define your market.
This is referred to as niche markets:
A niche market is the subset of the market on which a specific product is focusing; therefore the market niche defines the specific product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact.
As a man who wants to meet women, identify the niche market you want to tap into. Then identify how you can market yourself to that niche.
I do not like California blondes. You know the type – petite bodies, either tall or short, who wear halter tops, jean shorts, and Rainbow flip-flops. In my experience, they are fussy, dramatic, and high maintenance. Yet I do not speak as the fox, calling the grapes I cannot reach sour.
I can indeed market myself to California blondes by spiking my hair (ensuring it doesn’t have any grey), wearing trendy clothing, and taking hours to get ready before a night out. They also like the traditional PUA games like palm reading, and like guys who act like the class clown. They expect your body hair to be shaven – even your arms. Thus, if I wanted California blondes, that is indeed how I would present myself.
Yet the girl I go for is in a differnet niche market. She is cute (usually a 7 or 8), smart, reads books, and loves masculine men. She likes having conversations about subjects I find interesting, and while she’s not as smart as I am, she can follow along when I talk. She not vapid.
She enjoys being dominated during sex and loves rough sex. She likes being choked during sex, having her hair pulled, and her ass spanked. I enjoy those girls most, and thus my look is designed to appeal to that niche of girls.
How do I market myself to those types of girls? A few things are certain. First I am a big guy. I do not have a six-pack but have a body women want. I don’t shave my chest hair. I always have facial scruff, and sometimes a light beard.
Sometimes girls sometimes refer to me as “burly” and one girl told her friends I reminded her of the Brawny man. These women go for a guy who has broad shoulders, thick legs, facial scruff, and who walks with a little swagger.
You may go for a different type of girl, and I am not telling you to like the same women as I prefer. Yet the principles remain true.
Game is marketing. Creating the right look advertises to your niche market of women.
Again, identify the type of girl you like. Afterwards, tailor your look to the type of guy your girls like.
If you are unsure of what your desired niche market goes for, simply observe the kind of men they are already with. You will immediately notice patterns and similarities.
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